Top 3 Reasons It Sucks To Be A Female CEO… According To Locket’s Yunha Kim

Yuhna_Locket Team
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In a piece she wrote and shared on Medium, Woman You Should Know Yunha Kim opened with this question, “What is it like to be a female in tech?” As the Founder & CEO of Locket, a tech startup, she’s certainly qualified to answer this question and we LOVE that she did. In her tell-it-like-it-is response she covers not only why it sucks, but why it’s awesome, and how perspective matters.

Yunha writes, “If a reporter asks me why it sucks to be a female CEO, I can come up with hundreds of reasons. On the other hand, if I am asked to argue why it’s awesome to be a female CEO, I can also do that pretty well. So here is my take on both sides.

Top 3 reasons it sucks to be a female CEO

  1. If you are aggressive, you are a bitch. If you are emotional, you are PMSing. If you are soft, you are too feminine. Whatever way someone finds you, they can always justify it is because you are female.
  2. You may get more sales meetings because some of the guys that you are pitching to have a different agenda. Since it’s difficult to distinguish it early on, you may end up wasting some time. If you turn down their advances (and it gets awkward), doing deals with their companies can become difficult.
  3. Hiring engineers can get tricky. When you reach out to prospective developers, you may get emails like this:

Yuna emailAnd the sad news is, this is one of the more professional emails.” G-A-S-P!!!!!!!

Yunha balances the bad with the good, offering her “Top 3 reasons it is awesome to be a female CEO”, which are all very WYSKy in sentiment. You can read them here.

She then closes her piece with a wise lesson that we think applies to women in leadership positions in any field, not just tech…

“If you are committed to believing that it sucks to be a female CEO, you will be right, and it will suck to be you. If you are committed to believing it’s awesome to be a female CEO, you will be happier and confident to be you.”

Hear, hear Yunha. Thanks for reminding us that how you frame your perspective matters.

About Yunha Kim

yunha kimOne of Business Insider’s 30-under-30, a contributor to Business Insider & The Next Web, and a Duke University alum (magna cum laude 2011), Yunha Kim is the Founder & CEO of Locket, a San Francisco based startup changing the way we use our lock screens. Locket brings stuff you care about to your lock screen based on your interests, swiping habits, and time of the day. Locket is available now in Google Play store.