Superbowl Sexism: #NotBuyingIt [VIDEO]

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While everyone is watching the Superbowl,, the social action campaign of the documentary film, will be hosting their second annual Super Bowl Twitter Event.

Last year, using the hashtag #NotBuyingIt, they engaged nearly a million people in a national conversation around sexism and the media, during the most watched TV event of the year, and they are doing it again!

Let the media know: sexism won’t sell. Use #NotBuyingIt on Twitter to challenge the misrepresentation of women and girls. You can RSVP here.