Pizza is definitely one of the most loved foods around. Over 5 billion pies are sold worldwide and on average, each person in America eats almost 50 pizza slices a year. Now that’s a lot of pizza! But, as much as we love it, do we actually want to smell like it? Well, that’s what Pizza Hut Canada had in mind when it recently introduced its latest recipe for success… Eau de Pizza, yes, that’s right, pizza scented perfume.
Pizza Hut decided to formulate the perfume after the company posted a gag question on its Facebook page last summer, asking fans what a perfume that smelled like a freshly opened box of pizza should be named. The fan reaction was huge and Pizza Hut received some really creative responses including: Grease Lightning, Devour and Peperōne, just to share a few.The post was so popular that within half an hour of posting, a few thousand people had responded by commenting and liking the company’s Facebook page.
Last week, the perfume became a reality, and according to the company, it smells like pizza dough with a little bit of seasoning added. After many tries, they realized that it isn’t so easy to match the smell of freshly baked bread in a perfume after all. But, if you wanted to check it out and add it to your holiday wish list, you’re out of luck. You won’t be able to find it at a restaurant near you; the company created only 110 bottles, 100 of which were awarded to fans that won a Facebook contest by direct messaging the company. At the moment, there are no plans to make more in the future.
But, don’t despair, you can always achieve the scent the old fashion way… blotting the grease off a slice with napkins and dabbing a little behind the ear. Mmmm, delicious!