Elements Of The Periodic Table Illustrated

“High school chemistry class used to be confusing at best. Then I imagined what the elements would be like as characters. Suddenly everything became a lot more interesting.”


Genderized Marketing As Perfected By Hobby Lobby… Sci-Fi And Superhero Decor Deemed Man-Art

While Target is doing away with gender-based signage, Hobby Lobby is taking genderized marketing to the most absurd level.


Fix-It Friday: Wood Floor Woes… How To Deal With Splintering And That “Pet Smell”

Reseal or refinish? A WYSK reader asked. So our home improvement expert Norma “Toolbelt Diva” Vally answered.

Cute Labrador Puppy Lying on Wood Floor

Fix-it Friday with Norma Vally


And The Winners Of The UN Women Comic & Cartoon Competition On #GenderEquality Are…

July 8, 2015 by

Earlier this year, UN Women, in conjunction with the European Commission, the Belgian Development Cooperation, and UNRIC, announced a Comic & Cartoon Competition on Gender Equality. It invited young European comic and cartoon artists and art students, aged 18 to 28, to illustrate their understanding ... [Read More]


Designer Caitlin Winner On Why She Gave Facebook’s Icons A Much Needed Gender Makeover

July 8, 2015 by

By Caitlin Winner - Facebook headquarters is an amazing place. The snacks are free, the sun always shines and everyone is full of the best intentions. During my first week I encountered hundreds of people earnestly trying to make the world a better place. I also foresaw how easy it would be to adjust to this ... [Read More]


Female Guardian Writers & Editors Read The Abusive Messages They’ve Been Receiving

July 8, 2015 by

“You need to be gagged.” “A bit of rape never harmed anyone.” “I think someone needs a vibrator.” These are just a few of the abusive messages writers and editors from The Guardian have received in response to stories they’ve posted. While digital media has provided a place to raise our ... [Read More]

Hall Of Heroes 2_lead

Hall Of Heroes – Vol 2: Illustrator Creates New Print Featuring 63 More Kickass Women From TV And Film

July 7, 2015 by

Last November, to resounding WYSK reader cheers, we introduced you to Scott Park, the talented illustrator behind Hall of Heroes, a colorful print he jam packed with 80 of the most kickass, fictional women from television series and movies, past and present. Well, he’s back with Hall of Heroes - Vol 2, his visual ode to 63 more ... [Read More]

Always Gives A Powerful Boost To Its #LikeAGirl Campaign With New “Unstoppable” Spot

Always Gives A Powerful Boost To Its #LikeAGirl Campaign With New “Unstoppable” Spot

July 7, 2015 by

Today, Always gave a powerful boost to its 2014 #LikeAGirl campaign, which aimed to change the meaning of “like a girl” from an insult to a compliment, with the release of this new "Unstoppable" spot. It speaks to gender bias and the consequential limitations girls feel when society boxes them into expected roles. ... [Read More]

Chocolate Smear

Chocolate Day 2015: Five Really Good Reasons To Eat Dark Chocolate Right Now

July 7, 2015 by

Chocoholics rejoice... today - July 7th - is Chocolate Day, an awesomely indulgent holiday that requires no further explanation. Not that any of the chocolate lovers we know need an excuse to rendezvous with a decadent square, bar, truffle or ganache, but for those who do need a guilty conscience pass here are 5 really good reasons to eat dark chocolate today and every day. ... [Read More]

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The BUY UP Index App Identifies Companies That Are Committed to Gender Equality

July 6, 2015 by

Often we know which companies are not supportive of women’s issues (Hobby Lobby), but how do we find out about the ones who are? Well, there’s now an app for that, and it’s called the BUY UP Index. Founded by entrepreneurs and activists Amy Willard-Cross and Andrea Rudert, the BUY ... [Read More]

Woman Shows How Ugly People Can Be When It Comes To Judging Someone Else’s Beauty

Woman Shows How Ugly People Can Be When It Comes To Judging Someone Else’s Beauty

July 6, 2015 by

"Three months ago, I began posting images of myself without makeup on social media. The following film contains real comments that were left on images of my face." Em Ford is a London-based, twenty-something ex-model turned professional filmmaker. In 2014, as a way to build her confidence and help others build theirs, ... [Read More]