#NoBraDay: What This Awareness Campaign Means To A Woman Who Had Her Breasts Taken By Cancer

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In 2011, Kelly L. Gregory was diagnosed with Metastatic Breast Cancer. In this piece, she explains why the campaign #NoBraDay, which was on October 13, was an insult to her and other women who are struggling with the disease. 

Not Today

By Kelly L. Gregory – Facebook tells me today has been designated National No Bra Day, #NoBraDay. It is supposed to raise breast cancer awareness. Life is short and my life is even shorter and I’m not going to bother enumerating the many and varied ways on why this campaign is manipulative, ethically compromised, morally bankrupt, and personally insulting to me and the thousands of women like me for whom every day is No Bra Day because breast cancer took our breasts.

Listen, I think raising awareness around breast cancer is fantastic. It is in my own vital personal interest that we all become more sensitive to breast cancer, its causes, its treatment and its effects. This isn’t the way to do it.

If what the public needs is awareness, I think it is going to have to be me and women like me, who do it. And maybe the best way to do that is to let people in, to open up about what goes down after a diagnosis. I’ve written about it before, talked about it in oblique terms. Maybe it is time to get real.

I am going to start my own hashtag, my own campaign. How about #MastectomyAwareness or #ScarPride or #ShowUsYourNubs or #NoBreastsDay or #NoBreastSelfie?

And with the hashtag, here’s my selfie.



I’ve been silent for awhile, now. That silence ends today.

About the contributor

Kelly L. Gregory is a writer and speaker based in Nashville, Tennessee. She writes on a variety of topics at www.OneSharpDame.com. In 2011, she was diagnosed with Metastatic Breast Cancer. Kelly is currently at work on a memoir about her experience living with a terminal diagnosis.

Kelly lives in Nashville with her rescue mutt. She loves to travel and entertain. She doesn’t understand what people do with their money if they are not buying cheese and books. Kelly hates green bell peppers and group projects.

You can follow Kelly on Twitter and Facebook.