Pregnancy Drugs Are The New Weight-Loss Fad. Are You Sh*tting Me?

June 13, 2017 by

By Marci Warhaft I've said it before and I'll say it again: We live in an image-obsessed, fat-phobic, one-size-fits all, thin-is-in, skinny-jean-wearing, thigh-gap-measuring, body-fat-freezing, belly-button challenging, rather-be-dead-than-eat-bread warped society where women are starving to be smaller, men are injecting poison into themselves to be bigger ... [Read More]

“Ladies, Just Try The Damn Box Jumps! Please.”… A Powerful Metaphor About Endeavoring In Life

March 4, 2017 by

By Samira Salman - In my workout class last week, the circuit included depth jumps. This involves jumping up onto a series of sequentially higher boxes, ending with the last box, which is 32” high. The instructor’s disclaimer: “if you don’t feel comfortable with any of the boxes, ... [Read More]

Meet Ms. Muscle… April Atkins, The World’s Strongest Seventh Grader (In 1954)

July 13, 2016 by

In the mid-1950s on California's famed Muscle Beach, there was one individual who "routinely blew minds" by performing "utterly improbable feats of strength." Her name was April Atkins, and unlike the adult strongmen who flocked to this birthplace of the physical fitness boom, she was only in the seventh grade ... [Read More]

Thunder Thighs: Where My Strong Legs Have Carried Me, And How I Learned To Love Them

June 7, 2016 by

By Christine D’Ercole - When I was a little girl, I wanted to be a ballerina. After years of dancing I finally became aware that I was never cast in any piece that was costumed in a short tutu. This was because my thighs were twice the size of those of all the other little girls around me. In spite of trying to minimize myself by ... [Read More]

Exercise Is Not Punishment For Eating And You Do Not Have To Earn Your Food

March 3, 2016 by

By Nia Shanks - How many minutes of rigorous exercise do you think you’d have to perform to burn off the calories from three cookies? Who cares. That’s a stupid question. “Three cookies have 539.71 calories. You’d have to do a gazillion burpees and hoola-hoop for 29 minutes to burn it off.” You’ve seen the charts corresponding to the most recent holiday-time treats ... [Read More]

11-Year-Old Marlo Mosely Was The Big Winner Of Super Bowl 50

February 8, 2016 by

While Payton Manning and his Denver Broncos took home the trophy in last night’s Super Bowl 50, there was another big winner on the field… 11-year-old Marlo Mosely, NFL’s Play 60 Super Kid. Marlo was one of thousands of young football fans who entered to win the NFL Play 60 Super Bowl contest, which encourages kids to be active ... [Read More]

Fitness Club Uses Breastfeeding Image To Market “Commit To Something” Message

January 5, 2016 by

Equinox, a chain of high-end fitness clubs, released a new marketing campaign titled "Commit to Something," featuring a collection of seven images the brand deems "bold," "powerful," "real," and "provocative." According to the press release, each "celebrates various forms of commitment, addressing socially ... [Read More]

#FearlessFestNYC: They Came, They Experienced, They Were Empowered To Be Fearless

November 16, 2015 by

They hung with fearless founders and straight up badasses. They made new friends and ran into old ones. They talked with experts and sexperts. They used power tools (some for the first time ever). They Vinyasa-ed, ran, boot camped, hip-hopped, self-defended, and worked their cores. They created. They took time to relax. ... [Read More]