Nicole Martin_Isabelle

Dragons, And White Tigers, And Girl Heroes… Oh My! Designing Supermom Takes On Halloween Costume Market For Daughter

October 8, 2014 by

When Nicole Martin Larson’s daughter wanted to be Toothless from How To Train Your Dragon for Halloween, she knew that a store bought costume just wasn’t going to cut it. So the photographer and all around creative talent took matters into her own capable hands and fabricated ... [Read More]

An Innovative Swedish Subway Ad With A Powerful, “Hair-Raising” Message

An Innovative Swedish Subway Ad With A Powerful, “Hair-Raising” Message

October 7, 2014 by

Earlier this year a Swedish subway ad for the beauty brand Apolosophy got a lot of attention by showing a woman's hair blowing in the wind whenever a train arrived. The agency that came up with the ad, and developed the technology, is back with a new version. Partnering with ... [Read More]

Wonder Woman Pumpkin Stencil_2

WYSKy Halloween: FREE Wonder Woman Pumpkin Carving Stencil

October 7, 2014 by

Want to add a dash of WYSKy style to your Halloween decorations this year? Then skip the ghoul and goblin faces, and carve HER into that prized pumpkin you just picked. Having Wonder Woman on your doorstep is sure to make the neighborhood pranksters think twice about egging your house. ... [Read More]

femvertising

Stating The Obvious: AdWeek Fem-vertising Panel Says Pro-Women Ads Are Effective

October 3, 2014 by

Yesterday, an all-female panel made up of industry powerhouses behind some of this year’s top pro-women ad campaigns gathered in New York for an AdWeek discussion. They came to talk about what women want more of from brands, and concluded the following, "Marketing campaigns that empower women and girls rather than ... [Read More]

Belle as Hermione

Bibbidi-Bobbidi-BOO: Artist Draws Disney Princesses Dressed Up For Halloween As Fictional Heroines

October 3, 2014 by

Last October, accomplished artist Isaiah "Izzy" Stephens, a recent Media Arts and Animation graduate of the New England Institute of Art, combined his love of drawing with his love of strong female heroes to create a special Disney Princess Halloween series that caught our attention. ... [Read More]

Jerrie_mock

10 Things You Should Know About Jerrie Mock, The First Woman To Fly Solo Around The Globe

October 2, 2014 by

Earlier this week Geraldine “Jerrie” Mock, the first woman to fly solo around the world, died at her home in Quincy, FL. She was 88. In 1964, Jerrie was a 38-year old housewife from Columbus, OH when she set out on the 29 day, 23,000 mile journey, accomplishing what her childhood hero ... [Read More]

Josh Smith Tweet

Men Who Hate Men Who Support Women

October 2, 2014 by

Following her UN Speech, Emma Watson was threatened with the release of nude photos. After criticizing the use of women as background decoration in video games, particularly in violent and sexual ways, prominent media critic Anita Sarkeesian received death and rape threats that forced her out of her own home. Menacing and senseless barbs hurled through digital space by faceless, misguided ... [Read More]

Dove Film Reminds Us That What You Say About Your Body Matters

Dove Film Reminds Us That What You Say About Your Body Matters

October 2, 2014 by

Gloria Steinem once said, "Every time a woman passes a mirror and criticizes herself, there’s a girl watching." It’s this sentiment that the beauty brand Dove captures in its latest Self-Esteem Project film Legacy. Produced by Ogilvy Paris, the video opens with five women being asked to write a list about what they like and what they don’t like about their bodies. ... [Read More]